Error loading page.
Try refreshing the page. If that doesn't work, there may be a network issue, and you can use our self test page to see what's preventing the page from loading.
Learn more about possible network issues or contact support for more help.

The Entrepreneur's Toolkit

Audiobook

This course teaches you how to be an entrepreneur and how to think like one - skills that are essential whether you are starting a business, expanding an existing business, boosting your career as an employee, pursuing a social cause, or seeking to increase your impact as a teacher, coach, minister, or other professional. Packed with fascinating lessons from legendary entrepreneurs such as Bill Gates, Steve Jobs, Walt Disney, and Henry Ford, these 24 lectures are entertaining as well as practical. You begin by investigating what makes a good business idea. Then you learn how to turn that idea into a successful enterprise by defining the market and the customers you will serve, attracting backers, building your brand, and growing your venture to the point where you can sell it, if you want, for an impressive profit. Topics covered include market research, choosing a business structure, the all-important business plan, financial statements, running a home office, family businesses, franchises, intellectual property, employee and customer relations, and entrepreneurial exhaustion. Professor Goldsby also discusses different entrepreneurial styles, and he looks ahead to your career options after you succeed and are ready to try another challenge. He notes that entrepreneurs play an indispensible role in society: they are the ones who find problems, recognize the opportunities in those problems, then fix them and make the world a better place.


Expand title description text
Publisher: The Great Courses Edition: Unabridged

OverDrive Listen audiobook

  • ISBN: 9781682766071
  • File size: 364823 KB
  • Release date: December 25, 2014
  • Duration: 12:40:02

MP3 audiobook

  • ISBN: 9781682766071
  • File size: 364865 KB
  • Release date: December 25, 2014
  • Duration: 12:43:03
  • Number of parts: 12

Formats

OverDrive Listen audiobook
MP3 audiobook

subjects

Business Nonfiction

Languages

English

This course teaches you how to be an entrepreneur and how to think like one - skills that are essential whether you are starting a business, expanding an existing business, boosting your career as an employee, pursuing a social cause, or seeking to increase your impact as a teacher, coach, minister, or other professional. Packed with fascinating lessons from legendary entrepreneurs such as Bill Gates, Steve Jobs, Walt Disney, and Henry Ford, these 24 lectures are entertaining as well as practical. You begin by investigating what makes a good business idea. Then you learn how to turn that idea into a successful enterprise by defining the market and the customers you will serve, attracting backers, building your brand, and growing your venture to the point where you can sell it, if you want, for an impressive profit. Topics covered include market research, choosing a business structure, the all-important business plan, financial statements, running a home office, family businesses, franchises, intellectual property, employee and customer relations, and entrepreneurial exhaustion. Professor Goldsby also discusses different entrepreneurial styles, and he looks ahead to your career options after you succeed and are ready to try another challenge. He notes that entrepreneurs play an indispensible role in society: they are the ones who find problems, recognize the opportunities in those problems, then fix them and make the world a better place.


Expand title description text
  • Details

    Publisher:
    The Great Courses
    Edition:
    Unabridged

    OverDrive Listen audiobook
    ISBN: 9781682766071
    File size: 364823 KB
    Release date: December 25, 2014
    Duration: 12:40:02

    MP3 audiobook
    ISBN: 9781682766071
    File size: 364865 KB
    Release date: December 25, 2014
    Duration: 12:43:03
    Number of parts: 12

  • Creators
  • Formats
    OverDrive Listen audiobook
    MP3 audiobook
  • Languages
    English
The Beehive Library Consortium is a consortium of member libraries and the Utah State Library Division.Funds for this program were made possible in part by the Institute of Museum and Library Services. Parents should be aware that children have access to all materials in the online library. The Beehive Library Consortium does not monitor or restrict your child's selections. It is your responsibility as a parent to be aware of what your child is checking out and viewing.